Skis and Bindings
Funky Snowboards
FUNKY reborn. These two words are enough to sucitare a jolt to the heart of many Italian snowboarders. '' But it is so Funky? It was the first manufacturer of boards and Italy, this year'','' thanks to the initiative of three young boys rises from its own ashes with top-notch product and support riders such as Goodfellas Kratter brothers and brothers Bergamaschi.
Monday 2 December 2013 7 minutes reading time
This is a story that anyone would have the pleasure of telling, especially in a time of crisis like the present one, where the houses cut the budget and the factories close. The story is even more interesting - and it is for this reason that on Neveitalia materials we make an exception to the rule, usually we talk about skiing - because it is not a trivial task of marketing is not a rebadging of tables already in production elsewhere.
No, this is a different story, is the result of visionary madness of three young boys, who have much to gain in an'' enterprise of the kind, but also a lot to lose. With a little dream: to build the best snow board market.
Everything is born in February 2012, thanks to the desire of Isaac Mantegazza, grandson of the founder of Funky Lucio Longoni, to restart production. Until then, Isaac, and some guys were dedicated to the study of the materials and to do some small-scale production test, and thank'' s meeting with Stefano Bergamaschi and Mitch From the project is partito.Chi writer has several times had occasion to meet Isaac in these months of feverish work and - despite not being skilled in the art snowboard - could assist'' s enthusiasm and the quality of the materials that characterized these early stages.
The choice is in contrast not only to the'' investment - human and money - but also for the way in which it has been put in place, you know one of those adventures that arise over oceano.La are internet based, social, online marketing. To keep costs down and invest on quality tables, margins are low, everything is fueled by passion, sales for this first year will be exclusively online.
You want to focus on quality and on craftsmanship, without resorting to shortcuts fleeing abroad for the production, which is centered in the province of Como. The strategies are clear, not Funky focus on one area only but will offer tables for each rider: from the pipe to the rail, the powder jumps, thanks to a development team that follows all disciplines. '' The most striking aspect is the quality of the products, which convinced riders established themselves as brothers and Bergamaschi Kratter to rely on a rising brand, with all the unknowns of the caso.Le tables are in fact produced with materials usually used in other areas and that no manufacturer uses within snowboarding. I'm fine materials and light and this is essential: there will be tables with the usual foam or wood, but with something different, that exudes quality.
In the catalog you will find seven boards, two of which were developed by James and Philip Kratter, who had carte blanche to produce and are enthusiastic. Models have been developed trying to 
 respond to their every need. Funky put the materials and research, their counsel and the development, testing boards directly on the snow. The result was a blend of experience and technology that has been transported directly in production, making it accessible to every appassionato.Le remaining five tables are all passed into the hands of Stefano Bergamaschi. There is a spray, a template only and exclusively dedicated to the rail, with a shape that encompasses the performance of a rocker (for pressing more easily) and the stability of a camber (to increase control in detachment and landing). Next to spray c'' is the Radical, with the same shape of the spray but more rigid, to make perfectly even on the jumps of average size, a sort of table "do everything". Closes the Wave collection, a name Funky Town for that could not be revived. It is the table oldschool reworked materials and latest technologies: a table with which seem to surf.
Each table weighs an average of about 1kg less than the competitors, and a weight of 3kg at the table, and how you feel. To understand the difference are useful in the words of Isaac imagine going into a mall, you are hungry and want to eat. You are right a Mc Donalds, to the left there is' your grandmother who cooks a wonderful carbonara. The price is the same, what do you choose?
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