Ispo Gold Award for the Nordica Speedmachine 3 130 S (GW) boot

The ISPO 2021 event was canceled due to Covid, as often happens in this period it will be held in digital form. The realization of a trade fair on the web usually takes the form of the publication of one or more videos. We will see in the coming days if ISPO will surprise us. In the meantime, the ISPO Awards are announced, which each year award some of the products that the companies have nominated for the award and which are judged by an international jury.

Tuesday 26 January 2021 2 minutes reading time

Among the prizes awarded the Gold Award for the ter What the Company Says Nordica's Speedmachine 3130 S (GW) stands for speed. Both the new 3Force liner and the 3Force shell made with a honeycomb structure and softer material are individually regulated via infrared. This is designed to provide the best possible impulse transfer while offering high comfort throughout the day. When walking, Michelin's GripWalk sole ensures safety. Conveniently customizable yet optimized for speed: the Nordica Speedmachine 3130 S (GW) competes for the Gold Winner in the Snowsports Hardgoods segment in the Ski Boots category. What the ISPO jury says The Nordica Speedmachine is an alpine ski boot with 130 flex, developed to find the perfect integration between lower leg, liner and shell for the best skiing experience. We chose this boot as the Gold Winner for the segment in particular because it has flex adjustment: a system mounted on the back of the boot where the consumer can get a softer flex or conversely a harder flex. With this system, the skier can adapt this boot to his technique, physical condition or snow conditions on a daily basis. In our opinion this is a surprising element of personalization for the consumer, an innovation never seen before in the sector.

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