The Atomic news of the next 2020/2021 season

Skis and Bindingsski news

The Atomic news of the next 2020/2021 season

Great news at Atomic after having concluded a fantastic 2019, Emilio Fontana tells us, guide of the Atomic brand for Italy and Southern Europe.

Many novelties in the next Atomic 2020/2021 collection, we start from the absolute novelty the new HAWX ULTRA CONNECTED ski boot with advanced digital technology connects the boot with feedback tracker and mobile analysis to ski at a whole other level. Atomic introduces the future of the ski boot connected to the skier, presenting the concept of digital skiing - HAWX ULTRA CONNECTED. Developed in collaboration with biomechanics experts from the University of Salzburg and Salzburg Research, Atomic's HAWX CONNECTED concept offers cutting-edge digital tracking and analysis features through Atomic's free mobile app, for immediate feedback in slope and an improved skiing experience. The HAWX CONNECTED boot lets you know exactly how to adjust your technique for better performance, perfecting balance, pressure control and cornering skills. Equipped with Movesense device with motion detection via IMU, developed by the sister brand Suunto, and force sensors integrated inside the shoe that interface via Bluetooth with the Atomic Connected app, HAWX CONNECTED uses sensorial feedback directly connected to the boot with specific notifications, for skiing in a more powerful, safe and smart way. TRACK YOUR DAY IN THE MOUNTAINS Get the information you want, when you want. The Atomic Connected app provides a series of specific data relating to skiing performance, such as balance, pressure control and inclination in corners. Recognizes your level, your ability and acceleration when cornering, the size and count of curves, the angle of inclination, the GPS position, the count of skiing, the average and maximum speed, the total distance, the total vertical descent and much more! CHALLENGE YOUR FRIENDS With the Atomic Connected app you can challenge your friends and share the results with the global community. When your friends end their skiing day or reach a training goal, you will receive a notification and vice versa. Users can also see if their results live up to those of World Cup champions like Benni Raich. TRAINED The Atomic Connected app is your personalized training diary, the ideal coach and ski partner, who suggests the perfect video to stimulate you to improve even more and provides precise analysis of your skiing technique in the moment same where you finish your skiing while archiving your results. Set your goals, reach your goals and improve your technique. Everything at your smartphone. The Howx Prime boot family is enriched with the new Howx 130 Prime XTD boot designed for skiers who love to dart in the powder snow, but who also appreciate occasional ascents and more, the Howx 130 Prime XTD is a four-hook boot with 100 mm plant width, offers an easier fit and considerable comfort, the cuff is easily adjusted from 13 to 17 degrees by 2 screws, the boot is completed with a grip walk sole and two pins for use with ski touring bindings . The Howx 130 Prime XTD appreciates the anatomical design of the shoe combined with the stability and power of a real alpine ski boot with the versatility of a ski touring boot, to allow you to enjoy the mountain in all its facets. We come now the graphic updates we start from the Cloud model ski line dedicated to women, where a specific project will follow, and to the famous Bent Chetler.
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