Alpine Skiingmen's world cup
Joerg Mitter / Red Bull Conten
The brand becomes "Van Deer - Red Bull Sports" and also Franz (Hirscher's longtime friend) and Krenn are ready to join the team that already counts on Kristoffersen, Raposo and Haugan. "We want to take skiing to a new level", in the words of Marcel.
Thursday 14 July 2022 4 minutes reading time
It will be the big news of the 2022/23 season and, who knows for how many years, it will make a lot of talk about itself, even more so if great results arrive soon.
Marcel Hirscher, who launched his "Van Deer" ski brand just ten months ago, continues to raise ambitions with a series of announcements to further enhance a product that will land in the white circus with the male giant expected in Soelden next 23 October. If Henrik Kristoffersen, sensational hit of the ski market, Charlie Raposo and Timon Haugan are already officially part of the team led by the champion winner of eight World Cups, it seems only a matter of hours for the signing of two Austrian sprinters, namely Max Franz and Christoph Krenn (who left Fischer and Salomon respectively).
The Carinthian, already winner three times in CdM races, announced this evening that he had begun the collaboration with Augment, the brand which, according to what the portal "skinews.ch" confirms, would be acquired by Van Deer who is not a secret for weeks now, to build his own skis in the Salzburg brand's factory in Stuhlfelden.
On the other hand, the agreement of the Hirscher brand with the giant Red Bull, which has been alongside the Salzburg ace for years, is black and white. The team is transformed into "Van Deer - Red Bull Sports": "This brand has been my partner for many years and, together, we want to take skiing to a new level - the words of Marcel Hirscher himself in the press - Here in Austria, on television and in newspapers, people talk about "Hirscher skis", but I love developing and making material for all conditions, that's what I've been doing for the past six months.
For this reason, I do not define myself as an entrepreneur ".
Thus was born “Project 68”, with a decidedly intriguing meaning: Hirscher has won 67 times in the World Cup and, that number 68, we want to reach as soon as possible with the first success as a constructor. "Project 68 is the idea of winning with my skis, to continue to ensure that the name Hirscher can establish itself in the white circus without me on skis", says the seven-time world champion and two Olympic champion. . And the first candidate to attempt the enterprise can only be a champion like Kristoffersen. "I have always had a friendly and highly esteemed relationship with Henrik, now it has also become a working relationship - concludes MH89 - His ambition has always been to have the best materials, we will try to win together".
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