Tourism
Prowinter dedicates the first day, Wednesday & igrave; April 6, 2016, in the world of ropeway and managers of ski areas to discuss a new alpine destination management model through a busy schedule of integrated events program at & rsquo; interior of Forum Alpitec.
Wednesday 30 March 2016 10 minutes reading time
Heart of the day & egrave; The international conference & ldquo; Alpine Destination Leadership # 2: prospects for integration of destinations & rdquo; organized in collaboration with the & rsquo; Institute for Regional Development and Location Management of & rsquo; EURAC, Wednesdays & igrave; April 6, 2016 from 14.00 to 17.00. This meeting illustrates approaches for a & rsquo; optimized integration of the various services of an alpine destination. L & rsquo; goal & egrave; to offer all & rsquo; host a package & ldquo; Alpine vacation & rdquo; attractive and easy to manage; a & rsquo; only experience can memorize options guide the choice of & rsquo; guest and place the destination. L & rsquo; event features a number of prominent speakers who will discuss the different inclusion models of customer-facing services, bringing together actors such as transport operators rope, tourism entrepreneurs, hoteliers and industry representatives in order to improve the & rsquo; entire offer of Alpine tourism. Prof. Harald Pechlaner Volgger and Michael dell & rsquo; European Academy of Bolzano (EURAC) have an international comparison on integration approaches in the governance of the ski areas. Tom Dauer, Author and film producer, GEO, National Geographic and Alpin, author and co-director of the film & ldquo; Streif & ndash; One Hell of a Ride & rdquo; tells the media perception of the Alps and the winter sports in Germany, following the & rsquo; intervention of John Rae, Manager Strategic Alliance of the Resort Municipality Whistler on collaboration as a success factor for the Alpine integrated destination on & rsquo; example of & ldquo; L & rsquo; Whistler & rdquo approach ;. Still on the subject of integration prospects of summer and winter experiences in ski areas, speaks Richard Adam, CCO of & rsquo; Engadin St. Moritz Mountains S.p.A. and it presents the case of the Engadin St. Moritz. A conclusion follows a round table between ski areas in search of models to offer integrated experiences with Andrea Del Frari - Plan de Corones, Marco dell & rsquo; Eva - Pejo Funivie SpA, Erich Falkensteiner - Falkensteiner Michaeler Tourism Group, Hans Rubatscher - Building a Fune Pitztal (Austria), Andy Varallo - Dolomiti Superski. The participation in & rsquo; event costs 100 Euros, with inscriptions to the page & nbsp; www.fierabolzano.it/prowinter/adl.htm. & Egrave; available to the Italian / German simultaneous translation.
Prowinter & egrave; always platform for all associations of the sector and & ldquo; mountain & rdquo professionals ;, SMEs / DSI also took the opportunity quest & rsquo; year to come together and take stock of the situation with the directors of winter resorts from 14.00 to 15.00 in the Latemar room. Simultaneously in Vajolet room FIAB (Italian Federation of Friends of the Bicycle) presents a workshop on its trade project "CIAB" (Friends of the Bicycle Industries Club). & Nbsp; & Nbsp; The theme of the bicycle in fact become increasingly & ugrave; important for districts that want to show up with an all-season offer for outdoor sports lovers in the mountains. Prowinter, offers fact quest & rsquo; year for the world of rental and trade the first ProMountain Bike Shop Test with 7,000 square meters of exhibition area characterized by bike test materials by road, mountain bike and especially e-bike.
The themes of the Forum Alpitec move in the evening at the headquarters of TechnoAlpin, in close proximity to Fiera Bolzano and sar & agrave; provided a shuttle service.
Starting from 17.30 till 19.00 held a seminar on one of the hot topics of the future, or & ldquo; Snow at temperatures above zero: & egrave; This the Future? & rdquo ;. The past winters have shown that cold periods suitable for the & rsquo; snow, especially before Christmas, they become more and more & ugrave; courts. How will they react to the ski areas in this new challenge? International experts will present their points of view about. The final will offer buffet & agrave; time and space to wide discussion.
Afterwards, back Stricker Visions with the delivery of & ldquo; & rdquo ;, Geierschnabelawards organized by Fiera Bolzano with Rent a Sport and IDM S & uuml; dtirol-Alto Adige, to reward those who & egrave; able to distinguish for & ldquo; strong visions and crazy ideas! & rdquo ;, a way to remember together the motto of Erwin Stricker. The theme of this fourth edition & egrave; & Ldquo; I have a dream. China Skipower! & Rdquo; with the presence of Li Jianhong, Chinese entrepreneur and pioneer in skiing. & nbsp; Sar & agrave; l & rsquo; opportunity to speak also of the winter sports market in China: Beijing & egrave; in fact guaranteed the & rsquo; organization of the Winter Olympic Games of 2022 and the market in this area & egrave; growing, as evidenced year after year Alpitec China, the technology fair for mountain areas which takes place since 2008 along with ISPO Beijing, at the China National Convention Center (CNCC) in Beijing and will develop & agrave; certainly until 2022 to support the development of the snow market in China.
As per tradition Prowinter 2016 sar & agrave; again the venue for the award ceremony of the & ldquo; & rdquo ;, Skiareatest an international competition, which evaluates the ski areas of Italy, Austria, France, Switzerland and Slovenia on quality & agrave; the services offered to skiers. There are many factors taken into account, from the most & ugrave; technical as technologies used for new planting: number of plants, speed & quality agrave ;, & agrave; of snow and snowmaking system, to those more & ugrave; Personal, such as kindness and friendliness of the staff employed, to children's services, the possibility & agrave; Refreshments and quality & agrave; the ski patrol. The award ceremony takes place Friday & igrave; 8 April from 11.00 to 15.00 hours on the Forum Alpitec.
More information: www.prowinter.it
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