Prowinter Digital: a digital platform beyond the world of snow

Prowinter Digital: una piattaforma digitale oltre il mondo della neve
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Prowinter Digital: a digital platform beyond the world of snow

Prowinter presents itself to the 2021 appointment in a digital version because the mountain system cannot stand still and must seize the new opportunities that are emerging. These include the growth of disciplines such as hiking, ski mountaineering and cross-country skiing which are experiencing a period of real renaissance. Renters and shopkeepers are therefore preparing to welcome a new catchment area who, tired of the word "lockdown", seeks escape outdoors and chooses the mountains for their future holidays. Within this photograph there is also space for the world of bicycles which becomes a functional and complementary interlocutor in the mountain sport business sector. This and much more will be discussed next Monday, April 12 at Prowinter Digital.

In a climate of general uncertainty, Prowinter wants to give a message of support to the entire winter sports equipment rental sector: the 2021 version of the B2B fair dedicated to the snow sports business will be held on Monday 12 April in Digital format. Prowinter Digital's agenda includes three different free appointments, lasting about 90 minutes each, scheduled for Monday 12 April, which will focus the attention of the participants on three specific themes: Ski Rental Summit, Probike Summit and Skimo Summit. Thanks to the work of the Prowinter Lab team, coordinated by Alfredo Tradati, the Ski Rental Summit will be confirmed as a central event for the investigation of alpine skiing trends, while the great news represented by the Probike Summit and the Skimo Summit will allow participants to analyze market trends in the bicycle and skis with skins sector, however ,rowinter Digital 2021 will not be just rental. "Companies are, of course, one of the main protagonists of every trade fair event and Prowinter is no exception - concludes the Exhibition Manager - to demonstrate our gratitude towards those who have always supported us in recent years - and not only - we will make available of all the companies in the sector, free of charge, an online catalog ». Further information: https: //www.fierabolzano.it/it/prowinter
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