Tourism
'' a really difficult time for winter tourism and the crisis has no boundaries if one of the most important winter tourism operators on the web had to take note of the situation and present the 8th of June at the court of Aix-en Provence and declare a state of insolvency. At this time the court is looking for a buyer who will assume the responsibility to pay the debts'' and bring the company out from this difficult period.
Tuesday 3 July 2012 2 minutes reading time
TravelHorizon (www.travelhorizon.com) during the 2010-2011 season he made a turnover of over € 60 million (year ended April 30). The group then had to face the harsh winter in 2010 / 11, characterized in France by the lack of snow, and followed the crisis it faced during the season 2011/12.
'' The company has begun to streamline costs last fall, closing some brands. Of 14 brands have been preserved are, the better known in Italy is the historical name SkiHorizon, together with the same TravelHorizon . They were then Totem, Sportura and Haloween as Snowrental for hired equipment.
Roulleau Romain, who took over the company'' less than a year ago he decided to complete the declaration of insolvency despite the biggest project of 2012: the creation of a website dedicated to tourism in France. FranceHorizon went online this week, without any communication or marketing campaign.
With the new site, TravelHorizon wants to diversify its activities, now concentrated to 75% on winter tourism.
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