The Dynafit athletes kick off the season at the Headquarter in Bolzano

Gli atleti Dynafit danno il via alla stagione nell'Headquarter di Bolzano
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The Dynafit athletes kick off the season at the Headquarter in Bolzano

More than 40 Dynafit athletes from 12 different countries participated in a two-day meeting last week at the Oberalp Group's Bolzano headquarter. The meeting was attended by Mario Scanu, Athletes & Event Manager, Alexander Nehls, International Marketing Director and Dennis Forte, Digital Marketing Manager.

The meeting was an opportunity to grow a close-knit community among all the sportsmen of the brand. A team that covers winter disciplines, with ski mountaineering as first competitive activity, but also summer with trail running. "The two days have been useful for us to present our strategy in the race world to athletes - says Alexander Nehls - a project in which we believe a lot, so as to have integrated into the team an Athletes Manager like Mario". Scanu will take care of the management of all the athletes and their respective events of the season: «My task is to take care of those who have chosen DYNAFIT, to involve them in the life of the brand, to make them feel part of a single family. - tells Mario - The commitment for the upcoming winter will be followed by the World Cup ski mountaineering circuit and the most important races of the season, to provide maximum support to the team, including through a special van set up for every eventuality ». And in a rapidly changing world, a contact for social networks can not be missing. During the meeting, Dennis Forte presented the strategy for this sector to the athletes, with the aim of reproducing, also online, an image consistent with the values ​​of the brand. Obviously, there is not a moment dedicated to sport, the one practiced, with a morning jog around San Michele. South Tyrolean Peter Kienzl and Aaron Durogati will have found themselves at ease on this path. They have also been able to guide the two prestigious compatriots of the team: Alba De Silvestro, fresh winner for the Espoir category (Under 23) of three Ski World Cups in three different specialties and the new acquisition Damiano Lenzi, world champion in charge of skitouring. Among the Spaniards also present Oriol Cardona Coll and Marc Pinsach, from Slovenia instead comes Luka Kovačič, second place in the recent Vertical of Limone sul Garda, and the Swiss Pascal He. These names are just some of the many athletes involved, who have been able to experience the world of DYNAFIT closely, loading mood and batteries for the season on the doors of the brand's motto: #speedup! For more information: www.dynafit.it
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