A Verona inaugurato un nuovo Salewa Store. È il 32esimo negozio del gruppo Oberalp in Italia

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A new Salewa Store inaugurated in Verona. It is the 32nd shop of the Oberalp group in Italy

The new Salewa Store opens in Verona, 120 square meters on two levels at the service of mountain enthusiasts.

Friday 9 April 2021 3 minutes reading time

The new Salewa Store inaugurated today in Verona, dedicated exclusively to the products of the South Tyrolean brand that develops and produces technical equipment for the mountains, combining traditional materials with modern design, with high environmental and social standards and a great awareness of regionality, quality and the value. "We are pleased to have found the ideal location for a community of mountaineers as important as that of Verona - explains Gianluca Coneglian, retail director of the Oberalp Group - Verona is not only a stone's throw from Monte Baldo and Lessinia, the mountains of the Veronese, but it is also the gateway to all the eastern Alps. Our wish is that the new Salewa Store can become a point of technical competence and service for all mountain enthusiasts. " The new Salewa Store of 120 square meters on two floors is located in via Cappello 41, a few steps from the balcony of Romeo and Juliet, a reference both for the Veronese and for tourists. For the Salewa community, the new store has a further special significance. Inside, a panel commemorates his friend and colleague Andrea Zambaldi, the Veronese mountaineer who died in 2014 during an expedition to Tibet. "Even in a period complicated by limitations and distancing, the Oberalp Group and the Salewa brand continue with the development strategy of Salewa stores in the main urban locations to bring our service to enthusiasts who live in the city - continues Coneglian - The new Salewa Store is aimed both at those who already frequent the mountains and are looking for a technical and personalized service, and at the new public of consumers who are discovering this environment as a place of refuge and well-being, an unspoiled destination in which to live in safety their desire for contact with the nature."