Alpine Skiing
adidas.com
Preparation on the skis of the female circuit dominator has begun ... with a novelty.
Wednesday 14 August 2019 2 minutes reading time
Mikaela Shiffrin has been coming to Ushuaia for a couple of days and, on the slopes of Cerro Castor, she will work in the coming weeks to get closer to the start of Solden on October 26th.
In the Argentine Tierra del Fuego it is snowing, all right, and precisely in a completely winter landscape, the three-time winner of the World Cup has announced an agreement, on a multi-year basis, with one of the most important brands in the world.
"I will work with adidas and I am very happy because it is a brand that perfectly aligns with my values, I really can't wait to start this collaboration - said the 24-year-old from Colorado - A company that combines performance and style and comfort is ideal for me â€.
Kasper Rorsted, CEO of adidas, presented Mikaela with words to honey: "We are excited to welcome such a champion to our family, because in addition to the impressive successes she has achieved, Mikaela shows passion and a winning attitude. It will help us inspire millions of consumers in the United States and around the world. "
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